{"id":15594,"date":"2024-08-27T08:00:26","date_gmt":"2024-08-27T08:00:26","guid":{"rendered":"https:\/\/congresoaecc.aedecc.com\/?p=15594"},"modified":"2024-08-27T08:43:57","modified_gmt":"2024-08-27T08:43:57","slug":"encendido-navideno-2023-centro-comercial-gran-via-de-vigo","status":"publish","type":"post","link":"https:\/\/congresoaecc.aedecc.com\/2024\/encendido-navideno-2023-centro-comercial-gran-via-de-vigo\/","title":{"rendered":"Encendido navide\u00f1o 2023 &#8211; Centro Comercial Gran V\u00eda de Vigo"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<h1 class=\"wp-block-heading has-text-align-left has-large-font-size\"><strong>Mejor Acci\u00f3n de Responsabilidad Social e Impacto sobre la Comunidad Local<\/strong><\/h1>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<h4 class=\"wp-block-heading\">Presentado por<\/h4>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1812\" height=\"783\" src=\"https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/logo-Gentalia.jpg\" alt=\"\" class=\"wp-image-14411\" style=\"width:183px;height:auto\" srcset=\"https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/logo-Gentalia.jpg 1812w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/logo-Gentalia-300x130.jpg 300w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/logo-Gentalia-1024x442.jpg 1024w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/logo-Gentalia-768x332.jpg 768w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/logo-Gentalia-1536x664.jpg 1536w\" sizes=\"auto, (max-width: 1812px) 100vw, 1812px\" \/><\/figure>\n<\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"964\" src=\"https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/Logotipos_GRANVIA-scaled-e1724312259663.jpg\" alt=\"\" class=\"wp-image-14930\" style=\"width:183px;height:auto\" srcset=\"https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/Logotipos_GRANVIA-scaled-e1724312259663.jpg 2560w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/Logotipos_GRANVIA-scaled-e1724312259663-300x113.jpg 300w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/Logotipos_GRANVIA-scaled-e1724312259663-1024x386.jpg 1024w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/Logotipos_GRANVIA-scaled-e1724312259663-768x289.jpg 768w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/Logotipos_GRANVIA-scaled-e1724312259663-1536x578.jpg 1536w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/Logotipos_GRANVIA-scaled-e1724312259663-2048x771.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"has-small-font-size wp-block-paragraph\"><br><br>Vigo es una ciudad que brilla con luz propia durante la Navidad, siendo su iluminaci\u00f3n un destacado atractivo tur\u00edstico. En este escenario, el encendido navide\u00f1o de nuestro Centro Comercial se vuelve un evento fundamental que fortalece anualmente nuestra conexi\u00f3n con la comunidad local, destacando nuestro compromiso con la responsabilidad social corporativa. La \u00faltima edici\u00f3n puso en el centro a nuestros mayores.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><br>El objetivo principal fue fortalecer los lazos con la comunidad local, involucrando especialmente a los mayores. Se busc\u00f3 crear una experiencia inclusiva y signi\ufb01cativa que destacara nuestro compromiso social, demostran-do que todos los miembros de la comunidad, sin importar su edad, pueden participar y disfrutar de estas celebraciones, resaltando su valor familiar.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">En el evento participaron los residentes de Sanitas Mayores Vigo. Un grupo se desplaz\u00f3 al centro comercial y otro particip\u00f3 virtualmente desde la residencia mediante streaming. Contamos tambi\u00e9n con la colaboraci\u00f3n de un conocido grupo de magos vigueses, que junto a los residentes, crearon un espect\u00e1culo para encender la luz de nuestro gran \u00e1rbol navide\u00f1o. El evento pudo seguirse en directo a trav\u00e9s de YouTube.<br>La convocatoria del encendido fue difundida a trav\u00e9s de la radio, redes sociales y prensa digital, despertando un gran inter\u00e9s tanto del p\u00fablico general. Abel Caballero, alcalde de Vigo, y \u00c1ngel Rivas, concejal de \ufb01estas en la ciudad ol\u00edvica, acudieron al evento, as\u00ed como algunos medios que se desplazaron para cubrir este momento.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Los resultados fueron notables alcanzando un publicity de 8.329 \u20ac. El evento fortaleci\u00f3 los lazos con la comunidad local y mostr\u00f3 nuestro \ufb01rme compromiso con la inclusi\u00f3n y el bienestar de los colectivos m\u00e1s vulnerables, proporcionando una tarde llena de emociones, risas y conexi\u00f3n humana, re\ufb02ejando as\u00ed los valores de RSC de nuestro centro.<\/p>\n\n\n\n<figure class=\"wp-block-boldblocks-youtube-block aligncenter\"><div id=\"yb-video-VjWAQdCMimM\" class=\"yb-player\" data-video-id=\"VjWAQdCMimM\" data-title=\"Play\" style=\"background-image:url(https:\/\/img.youtube.com\/vi\/VjWAQdCMimM\/hqdefault.jpg)\"><button type=\"button\" class=\"yb-btn-play\"><span class=\"visually-hidden\">Play<\/span><\/button><\/div><\/figure>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1158\" height=\"759\" src=\"https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/1-14.jpg\" alt=\"\" class=\"wp-image-15597\" style=\"width:272px;height:auto\" srcset=\"https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/1-14.jpg 1158w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/1-14-300x197.jpg 300w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/1-14-1024x671.jpg 1024w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/1-14-768x503.jpg 768w\" sizes=\"auto, (max-width: 1158px) 100vw, 1158px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1133\" height=\"737\" src=\"https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/2-9.jpg\" alt=\"\" class=\"wp-image-15598\" style=\"width:275px;height:auto\" srcset=\"https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/2-9.jpg 1133w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/2-9-300x195.jpg 300w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/2-9-1024x666.jpg 1024w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/2-9-768x500.jpg 768w\" sizes=\"auto, (max-width: 1133px) 100vw, 1133px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"665\" src=\"https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/3-9-1024x665.jpg\" alt=\"\" class=\"wp-image-15599\" srcset=\"https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/3-9-1024x665.jpg 1024w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/3-9-300x195.jpg 300w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/3-9-768x499.jpg 768w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/3-9.jpg 1129w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1155\" height=\"746\" src=\"https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/4-11.jpg\" alt=\"\" class=\"wp-image-15600\" srcset=\"https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/4-11.jpg 1155w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/4-11-300x194.jpg 300w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/4-11-1024x661.jpg 1024w, https:\/\/congresoaecc.aedecc.com\/2024\/wp-content\/uploads\/2024\/08\/4-11-768x496.jpg 768w\" sizes=\"auto, (max-width: 1155px) 100vw, 1155px\" \/><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Mejor Acci\u00f3n de Responsabilidad Social e Impacto sobre la Comunidad Local Presentado por Vigo es una ciudad que brilla con luz propia durante la Navidad, siendo su iluminaci\u00f3n un destacado [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2163,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27,17],"tags":[],"class_list":["post-15594","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mejor-accion-de-responsabilidad-social-e-impacto-sobre-la-comunidad-local","category-rsc-y-sostenibilidad"],"yoast_head":"<!-- This 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